Provoke Touch of Silver Go Icy Platinum Effect Shampoo 150ml

Go 2 shades lighter for an icy platinum look in just 1 wash with the Provoke GO:ICY Platinum effect Shampoo. Our most intensive formulation yet, with triple toning technology to cool down warmer brassy tones for an extra light colour. This advanced formula is also enriched with Keratin to deeply hydrate, leaving your hair beautifully healthy and shiny.

Wet hair, smooth through, leave on for 5 minutes, rinse and follow with PROVOKE GO ICY Platinum Effect Conditioner

Purple & blue pigments can stain, avoid clothing & porous surfaces.  Do not use every day. Do not use for 2 weeks after having hair permed or coloured. Avoid contact with eyes. In case of contact, rinse thoroughly with water. Use as directed. Keep out of reach of children.

Aqua (Water), Sodium Laureth Sulfate, Sodium Chloride, Coco-Glucoside, PEG-7 Glyceryl Cocoate, Disodium Cocoamphodiacetate, Parfum (Fragrance), Glycol Distearate, Sodium Benzoate, Phenoxyethanol, Glycerin, Potassium Sorbate, Glyceryl Oleate, Citric Acid, Laureth-4, Panthenol, PEG-150 Pentaerythrityl Tetrastearate, PEG-6 Caprylic/Capric Glycerides, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Benzophenone-4, Linalool, Sodium Hydroxide, Hexyl Cinnamal, Hydroxycitronellal, Alpha-isomethyl Ionone, Citronellol, Geraniol, Hydrogenated Palm Glycerides Citrate, Tocopherol, CI 60730 (Acid Violet 43), HC Blue No. 2, CI 42090 (Blue 1)